Advertising

Advertorial | Banner adverts | Box adverts
The Medical Technology Directory | Positioning | Terms and conditions

Press Release Priority Order

We have introduced a new service for suppliers, PR agencies and organisations to guarantee publication of press releases. Due to the very high volume of press releases received, not all can be published, and those that are published may be edited to make them less promotional or vendor neutral.

The Press Release Priority Order ensures that for a small extra cost your message reaches our audience. It ensures your press release will be published within an agreed timeframe (usually same day or next day) and without editing.

The Press Release Priority Order costs just £39 (+ VAT in UK).

Companies and agencies can also get a discount by preordering batches of priority press releases, then agree a publication date for each press release as needed.

Package of 5 for £180 (+ VAT)
package of 10 for £320 (+ VAT)

Focussed Interview

"If you can't explain it simply, you don't understand it well enough." Einstein.

Show to potential customers and influencers (including patients) that you understand your field well enough. Interviews attract a high readership and are a good way to portray your knowledge and expertise on a particular topic to a wide audience.

For more information see Focussed interview on the Marcomms page.

Advertise online

If you would like to advertise on MTB Europe please contact Harry Wood at:

or phone +44 (0)1252 691590

Why advertise online?

Increase the visibility of your products to our specialist audience, attracted by the medical technology and biotechnology content on the website and further disseminated through a range of media since 2005. MTB Europe had 168,800 visits in October 2014, according to the server log.

MTB Europe visits in October 2014 - 168,800

We have a range of advertising options to promote your products and services to our audience: choose from a range of banner advert sizes and positions (see below); the Medical Technology Directory; Advertorial; or Interview.

Banner adverts

Adverts can be static images or animated gifs linked to your own web pages or a page about your products/services on MTB Europe.

Other animated images/videos are accepted, but we find that these tend to be blocked by organisations' IT security systems. We recommend that links go to pages specifically designed for the advertising campaign rather than, for example, a home page or generic page.

Horizontal banners

468x60

Please see 'Ad positioning' further down page for illustration of positions.

Top of Page horizontal banner (right of logo) 468x60 or 468x90 pixels.
Cost: £890/month (+VAT for UK)
Appears on every page on the site.

Above Title horizontal banner 468x60 pixels
Appears on news pages above the article title and on the top of topic pages:
Cost: £490/month (+VAT for UK)

Box banners

180x120 or taller

Please see 'Ad positioning' further down page for illustration of positions.

In-text Box: 200w x 200h pixels. Placed to the right of the first paragraph on the news pages and feature pages. This is a prime position to attract the reader's eye.
Cost: £490/month (+VAT for UK)

Right-hand column
Single Column Box: 180w x 120h pixels. Placed in the right hand column on news pages and topic pages.
Cost: £190/month (+VAT for UK)

Double Column Box: 360wx120h pixels. Placed in the right hand column on news pages and topic pages.
Cost: £290/month (+VAT for UK)

Double Height Box: 180w x 240h pixels. Placed in the right hand column on news pages and topic pages.
Cost: £290/month (+VAT for UK)

Tower Ad: 180w x 600h. Placed in the right hand column on news, article, and topic pages (same column as single/ double boxes).
Cost: £490/month (+VAT for UK)

Ad positioning
(not to scale)

Top of page banner

Above title banner

Right hand column

Tower 600px height

Lorem ipsum

In-text box
200x200

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Curabitur purus. Nunc tincidunt, sem sit amet faucibus pellentesque, tellus pede cursus erat, a posuere tellus metus venenatis odio. Nullam aliquet. Cras suscipit auctor risus. Etiam aliquam dolor ac erat. Integer luctus blandit ligula. Phasellus dignissim sollicitudin arcu. Nulla facilisi. Integer eleifend mauris sit amet lectus.

Praesent volutpat. Pellentesque sollicitudin. In augue. Pellentesque porttitor ligula in nisl. Suspendisse lorem velit, egestas sagittis, hendrerit in, elementum ut, diam. Nam elementum cursus purus.

Single Box

Advertorial

An advertorial is an article promoting a product or service that is unedited by MTB Europe. The length can be up to 1800 words (equivalent to about two printed pages in an A4 magazine), and can include images, contact details and links to web content related to the article.

An advertorial is labelled as such and published in the same way as an edited article: listed as new content (home page, RSS feed, newsletter) and permanently on the features page.

Cost: £390 (+VAT for UK) one time charge.

To increase visibility to readers and length of time that it is visible prominently, advertising can be added to the package.

Medical Technology Directory

There are three options for an entry in the Directory:

Basic entry — free
Product Window — from £100/year +VAT for UK
Microsite — from £200/year +VAT for UK

Please see the Directory Entry page for details

Marcomms service

MTB Europe can now offer a complete package of services to promote medtech companies:

PR; writing services (press releases, white papers, product brochures, case studies, interviews); email blasts/ newsletters; professional social media services (LinkedIn, YouTube, Facebook, Twitter, blogs), social media management; mini/micro/info sites, event transcripts, round table events, bespoke publishing, online advertising (see below), etc.

See the Marcomms page for more information >>

Or contact Harry Wood

Terms and conditions

Please see the Terms and conditions page.