Trainable hearing system from Siemens
London. Siemens Hearing Instruments has launched a revolutionary new
hearing solution that can memorise wearer preferences for each listening
situation. Siemens' Centra hearing system uses the company's proprietary
DataLearning technology to learn the wearer's preferences and can
automatically adjust to the user's preferences in a variety of different
environments. It 'learns' user volume preferences in different hearing
situations and then automatically fine-tunes itself for optimum hearing. It
also includes other features, such as SoundSmoothing and ear-to-ear wireless
technology. SoundSmoothing reduces impulsive non-speech sounds, such as
rustling paper and clanging dishes, while leaving speech signals intact.
This makes the listening experience more comfortable, reducing fatigue and
increasing wearing time. It helps deliver unmatched listening comfort and
speech intelligibility in noisy situations. The ear-to-ear wireless
technology enables hearing devices to talk to each other, adjusting and
synchronising automatically in a process similar to natural hearing. This
technology has been developed specifically for binaural use (wearing an aid
in both ears) which offers the user significant benefits, including improved
clarity, quality of hearing, and being able to identify more precisely where
sound is coming from. Around 80% of people with hearing problems have a
degree of loss in both ears. Rob Ryman, hearing therapist and audiologist
at Siemens, said: "Centra offers the most advanced hearing technology
available, which enables users to feel comfortable and confident in any
situation, improving their hearing and quality of life. With more automated
features than any other hearing system, Centra is designed to provide
wearers with the highest level of performance in any environment with little
or no intervention required - it sets an exciting new standard." Actor
Dave Prowse, best known for playing the roles of Darth Vader in the original
Star Wars trilogy and the Green Cross Code Man in the Government's Child
Pedestrian Road Safety Campaign, has been fitted with Centra. He said:
"Centra has really increased the ease with which I hear. In particular, it
has greatly improved my hearing when making stage presentations and at
autograph signing sessions in noisy Star Wars conventions. So as well as
improving my quality of life socially it has had a marked effect on my
hearing in important work situations." The cost of the Centra hearing
system starts at £1,999 dependent on hearing loss and care package.
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